Aged Leads

Working Aged Mortgage Leads – What to Expect & How to Work Them

with with Raphnel V.

Raphnel shares that aged mortgage protection leads can be a valuable resource when approached correctly. Initially, calling each lead manually was time-consuming and yielded poor results. The turning point came with the use of a power dialer, especially one that displays local numbers. This approach made leads more likely to answer, dramatically increasing connection rates. Based on personal experience, the speaker emphasizes that combining aged leads with a smart dialing strategy is key to maximizing their potential.

Mindset + Phone Script Approach for Aged Leads

with with Raphnel V.

Raphnel emphasizes that while aged leads require a high volume of calls, they offer strong value by providing more opportunities per dollar. Even if the request was made months ago, prospects can still be receptive when approached with a casual, confident tone. The key is focusing on small steps—keeping the lead on the phone, sparking curiosity, and gradually building toward the application. The most effective agents approach these leads with the mindset of re-engagement rather than a hard close, aiming to reconnect and uncover the prospect’s core motivation early in the conversation.

Expected Sales From 100 Aged Leads (Honest Take)

with Raphnel V.

Raphnel couldn’t provide exact numbers, they note that aged leads from Agent Lead Lab can still convert, though at a lower rate than fresh leads. Because their CRM mixes aged and fresh leads together, tracking exact performance is difficult. However, they emphasize that while aged leads offer value, agents should expect a smaller return compared to newer leads, which tend to be more responsive and easier to convert due to their recency.

100 Aged Leads Expectations

with Paris

Paris highlights that these $3 leads stand out because almost every prospect remembers filling out the form and knows what the call is about. Unlike other low-cost leads, there’s no confusion about the ad or false expectations. The most common objection is that they already got coverage, rather than not knowing why they’re being contacted. Paris, who prefers bulk cheap leads, finds these the best he’s used due to their clarity, inclusion of beneficiary details, and high recognition rate.

Aged Leads Phone Script

with Paris

Paris uses a straightforward and professional intro when calling leads. He introduces himself as a medical underwriter, verifies the beneficiary, and offers to provide his license information to build trust. If a prospect says they’ve already taken care of coverage, he responds by saying that’s exactly why he’s reaching out—to properly close their file. He then asks which company they went with. If they don’t remember, he offers to do a quick reverse search by asking about their coverage amount and cost, smoothly transitioning back into the conversation.

What can agents expect with aged leads

with Paris

Paris emphasizes that $3 aged leads are a great value, especially since they include beneficiary information, which is rare at that price point. He recommends agents buy at least 100 leads per batch for the best return. With this volume, agents can typically expect to close two to four deals, easily covering their investment and generating profit, depending on their commission structure.