Final Expense Training

The Underwriting Cheat Sheet, the Upsell Sequence, and Why He's Writing $1,400 Policies on Final Expense

with Ian Nye

Ian walks through the underwriting, upsell, and downsell strategies behind his high average AP on final expense leads. He explains how he built a carrier cheat sheet with his upline to avoid losing sales to underwriting mismatches, how he uses tone and hesitation to identify when a downsell is needed before a chargeback happens, and why he always waits until after the client is approved to present higher coverage options. He also breaks down how he uses accidental death benefit riders to increase premium in a way that feels natural instead of pushy. This segment is ideal for final expense agents who want to increase their average AP and reduce chargebacks without changing their entire process

He Issued $25K a Month on Final Expense — Then Realized He Was Capping Himself

with Cayson Bond

Cayson walks through his final expense journey — how he got to $25K issued in a single month, why he stayed on that lead type longer than he should have, and what the persistency problem with lower-income demographics was quietly doing to his commissions. He explains how to recognize when your skill has outgrown your lead type, and what it looked like when he finally made the move to veteran leads and saw his profit margins change almost immediately. This segment is ideal for final expense agents who are closing consistently but not seeing the income growth they expected — and want to understand when it's time to level up their lead type.

He's Writing $1,100–$1,800 AP on Final Expense Leads — Here's Exactly How

with Shareef Hijaz

Shareef walks through the exact process he uses to write higher-than-average annual premiums on final expense leads — from positioning himself as a broker with access to multiple carriers, to using the mid-application approval moment to naturally present higher coverage options, to asking about spouses at the start and end of every call to write his and hers. He also explains why he pushes for a call-to-close on virtually every final expense lead and how he reads the call to know when a client is genuinely ready to move. This segment is ideal for final expense agents who want to increase their average AP and stop leaving coverage — and commission — on the table.

Final Expense Vs Veteran Leads: What Actually Closes Faster

with Raymond Vargas

In this video, Raymond breaks down how he approaches Final Expense leads compared to Veteran leads. He explains why he pushes harder for a one-call close with final expense and how demographic behavior impacts follow-up strategy. The conversation highlights the importance of using the ad language directly and maintaining calm, service-based tonality. This is ideal for agents running Final Expense leads who want a clearer structure for closing efficiently.

The Gold / Silver / Bronze Close: How He Gets Bigger Premiums Without “Overselling”

with Robbie Webb

Robbie shows how he frames coverage options around value instead of just price or face amount. He explains how presenting Gold, Silver, and Bronze options helps clients understand what each level of protection actually solves. Robbie breaks down why this approach removes pressure from the sale and allows clients to choose confidently. Finally, he explains how this method naturally leads to higher premiums without overselling or forcing decisions.

Best way to contact FEX leads

with Shareef

Shareef calls leads immediately if they come in during the day but waits until morning if they arrive in the evening. On weekends, he lets them build up and dials them all on Monday, capitalizing on higher weekend lead flow.

One Call Close FEX vs Booking Appointments

with Giovanna Galeano

Giovanna aims for a one-call close whenever possible, as discussing coverage isn’t always something clients are eager to do. However, for those who need an appointment, she ensures it's intentional and solid to minimize no-shows. While most of her sales happen on the first call, she still books appointments when necessary, making sure they hold.

How to follow up with FEX leads the right way

with Giovanna Galeano

Giovanna prioritizes getting clients on the phone, as that’s where the full conversation happens. She uses texts to keep them engaged and familiar with her name, ensuring they recognize her when she calls. Instead of generic appointment booking links, she includes a question in her texts to prompt a response, like confirming if they were looking for coverage for themselves or a spouse. If they reply, she immediately calls back, knowing they have their phone in hand.

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How To Use Facebook Final Expense To Make 30k Per Month

with Giovanna Galeano

Giovanna highlights consistent lead quality, strong support, and effective follow-ups. She stresses one-call closes, strategic texting, and gradual scaling for success. With a 30% close rate, she advises new agents to commit for three months, stay consistent, and trust the process.

Agent lead lab logo

CONTACT info

5810 Shelby Oaks Drive

Memphis TN 38134

+1 (878) 978-2574


[email protected]

Office Hours: 8AM - 8PM

Monday - Friday

© 2026 Insurance website. All Rights Reserved. | Privacy Policy | Terms & Conditions